Quiet Power Strategy
I don’t want to be a cheerleader. I want to have the best business-building tools available. Why? You (and your business) deserve them.
So, I thought, why not show you exactly how we build personalized strategic plans for helping entrepreneurs double their revenue with less heartache and hassle?
Over 3 years ago, I created step-by-step system directly from the work I did with 1:1 clients. I was have the same conversations with clients (about how their customers think, about how to translate passion into effective content marketing, about creating business assets from high touch services, etc…). Those conversations turned into the Quiet Power Strategy™ Tool Architecture.
Each tool is a conversation between you and me. The questions I ask are all there. The lessons are all there. The insights are all there.
Each of our Quiet Power Strategy clients complete the tools for themselves and then bring them to their strategist and to me for individual feedback. We can dramatically shorten the process of 1:1 business coaching and planning–while maintaining or improving the results.
Making a powerhouse business is complex–there’s no getting around that. But there is a clear system for all the moving parts. We specialize in helping our clients navigate it with clarity and ease.
Here’s what it looks like. Click on the picture to download it.
You might be trying to do all of this on your own. We’re here to help.
Here’s the gist:
We start by figuring out what’s worked and what hasn’t. Sometimes that’s uncomfortable because we get real about numbers, energetic investment, and how much time it’s taken to get where you are. We help you see both past failure and success as information you can use to grow your business.
Then we determine your personal assets: your Quiet Power. That includes the messages you’re really passionate about, the questions you have unique answers to, and the skills you’re bringing to the table. You feel the wealth of everything you have at hand.
Next, we examine your customer. Not just who s/he is (you probably already know that!) but how they think. I help you read their minds like you never have before. You feel powerful.
Then we turn that into a smart-for-you business model. We look at how all the pieces fit together so that you get more results out of every action. You experience the relief of seeing–finally–how it will all add up.
Next, you focus. One of our clients’ favorite modules is choosing their Chief Initiative and putting a plan in place to achieve their 1 big goal (supported, of course, by many other projects and subgoals).
Finally, we turn things outward and create a plan for creating awareness about the offers you have in your business model and getting your message into the media–both large and small. You see your path to impact.
If this is the kind of in-depth business planning you need to do and you’d like to do it with the guidance of the Quiet Power Strategy team and me, this is the time to register. The next cohort (starts September 28) is already over half sold out.
Learn more and join us today!
P.S. Don’t forget! Everyone in the Fall 2015 cohort of Quiet Power Strategy gets a ticket to the first ever Quiet Power Strategy Summit in Portland, OR April 30-May 1, 2016.
P.P.S. Want to incorporate these tools and this training into your own business? Maybe you’re a life coach, a copywriter, a web designer, or other business-to-business professional looking to add strategic services to your offers? We have a few spots open in our Quiet Power Strategy Business Strategist Training program. It starts next Monday–so check it out now!
Questions, quick tips, Resources
Got a hankering to write your own ebook, digital guide, or virtual workbook? I don’t blame you. It’s a great way to spread your ideas, buck the traditional publishing system, and get some money flowing into your business.
But how do you create your own ebook? And, more importantly, what tools do you use to sell your own ebook?
Below you’ll find the (very few!) tools I use to create & sell my digital guides. By & large, these tools are extremely inexpensive and worth every penny – and probably a few thousand dollars more.
I’m a Mac so I use Pages – available in the App store for $19.99 – to format, design, & convert to PDF. Pages is great because it’s actually designed to be a page layout tool – not just a word processor. Finally, Pages allows you to export to ePub format, meaning iDevice users can read your work right in fully-featured iBooks.
Of course, you can use Microsoft Word for this part of the process, as well. And I’ve even heard of people using Google Docs to do create their ebooks. It’s free & has many of the same functions as Word.
I use e-Junkie to sell the ebooks. e-Junkie will walk you through the process of uploading the product, naming it, pricing it, etc… You can even customize the email that gets sent to buyers and even suggest additional products.
Best of all, e-Junkie starts at $5 per month. Meaning you’d have to sell zero books to lose any money on it.
e-Junkie works with PayPal – my choice of payment processor! – to allow people to check out seamlessly. e-Junkie also allows you to establish an affiliate program so that friends, satisfied customers, and enthusiastic strangers can help you sell your product.
For a step up, you might want to check out 1shoppingcart which comes with a lot more features (for a much bigger price tag, too).
Other tools you might find handy dandy in the ebook writing process:
- Ommwriter – an app that gets you into a focused, zen environment for writing (now available for PC!)
- Calendar – put deadlines, dedicated writing time, launch dates on whatever calendar program you use
- Evernote – jot down notes, record inspiration, and cite sources using this web clipping app
- Mind Mapping software – lots of resources available for this (here’s an example), really helpful for brain dumping!
***
This post was inspired by a question from Nicole at The Wardrobe Code!
quick tips
Before I pack up ye olde Mac Book and hop on a flight to sunny California, I wanted to share some of my tools of the trade.
I’m keenly aware that DIY culture doesn’t stop at knitting needles and paint thinner. If you’re running a small business or just trying to keep up with the glory of technology, there is plenty to DIY right on your own computer.
video interviews
After I posted my video with Dyana Valentine, many of you wanted to know how I achieved the cross-country side-by-side video. It’s so much easier than you might think.
I use Skype to “call” via video. If you’re talking to someone else with a Skype account (you do have one, don’t you?), it’s always free. Then I hit the record button on my handy Ecamm Call Recorder. You can set up your preferences for your video output directly from the Skype controls.
Once Call Recorder creates my video, I load it into iMovie and edit away. If you’re on a PC, your video editor of choice will do just fine!
writing
For serious writing, I love a hot little application I found recently called Omm Writer. It turns your computer screen into a low contrast, high focus zen wonderland of creative flow.
digital downloads
For all my digital downloads (ebooks and the like), I use e-Junkie. Not only is it insanely inexpensive, it is pretty easy to use. You can set up a nice little affiliate program for your products and spread the love accordingly. You can also create cart & product discounts.
advertising program
I do still have some semblance of an advertising program over at Scoutie Girl and for that I use a little WordPress plug-in called AdRotate. You can manage click thrus, expiration dates, and ad rotation all with the same lovely little program.
ecourses
For my ecourses (and The Creative Empire) I have used both Buddypress – a plugin that turns your WordPress installation into a social network – and bbpress – a WordPress add-on that creates a forum with a familiar interface. I like both for different reasons.
bookkeeping
I am a big fan of Outright.com for their no-nonsense approach to bookkeeping for microbusinesses & freelancers. They’ll even help you get organized for your taxes and keep you on schedule for your quarterly payments. Input your bank account & PayPal account and you’re off to the races!
twitter
Twitter tools seem to need their own category nowadays, don’t they? I’ve recently been turned on to HootSuite and really enjoy it. It brings together all the benefits of a desktop client with the quiet simplicity of going straight to the source. You can schedule tweets, run multiple accounts, integrate with Facebook and other networks, and get stats on individual messages. It’s lovely really!
photoediting
Don’t have Photoshop but want to dabble in advanced photoediting? I use Pixelmator, a long time sweetheart of Mac users. You can’t beat the free trial & $60 price tag.
email marketing
I’ll admit it, I have the hots for Mail Chimp. It’s silly, easy on the eyes, and ridiculously robust & full-featured. What’s there not to fall in love with? (Don’t forget to sign up for my free email program on creating action towards your goals!)
Have questions about other tools I use? Have your own recommendations? Share them in the comments below.
{ image via flickr, by le petit pig }
