What would you do with 15 minutes or more of fame?
Many business owners are waiting for their big break, that one press mention or hand up that takes their product to a whole new market. I’ve written before on how this is not a great strategy.
Essentially, for those waiting on 15 minutes of fame to take the steps that will make their businesses work, the answer to the question above is “Nothing.”
Your business and it’s operations have to be prepared for the surge of interest & the rush of potential customers before it happens.
That’s why I’m thrilled to let you know that I cornered my good friend Brigitte Lyons, a masterful media strategist for microbusinesses, and asked her to shed some light on what a business needs to have in place to truly take advantage of publicity when it comes.
It’s FREE. And it’s tomorrow. You’ll get the recording if you register.