Marketing is a quiet, excited whisper.
Marketing is an ear lent in service of a secret.
Marketing is a note passed between friends.

Shouting is for people who don’t know what they’re saying. I know, I’ve shouted plenty.
Shouting is bullying, coercion, lies.

Marketing foments movements, motivates action.
Marketing is showing up when needed.

Shouting is for a showdown.

Marketing is a humble offering.

Marketing is not advertising. It’s not the extra decibels that are needed to grab attention when the tv show takes a break.

Marketing is a conscious effort to discover & communicate the place where your customer’s acute needs & deepest desires meet your greatest strengths.


I know you want more on getting the word out about your business. This Friday, I’m releasing a digital workshop on rewiring your marketing mind. It’s small but powerful. Stay tuned.