Marketing is a quiet, excited whisper.
Marketing is an ear lent in service of a secret.
Marketing is a note passed between friends.
Shouting is for people who don’t know what they’re saying. I know, I’ve shouted plenty.
Shouting is bullying, coercion, lies.
Marketing foments movements, motivates action.
Marketing is showing up when needed.
Shouting is for a showdown.
Marketing is a humble offering.
Marketing is not advertising. It’s not the extra decibels that are needed to grab attention when the tv show takes a break.
Marketing is a conscious effort to discover & communicate the place where your customer’s acute needs & deepest desires meet your greatest strengths.
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I know you want more on getting the word out about your business. This Friday, I’m releasing a digital workshop on rewiring your marketing mind. It’s small but powerful. Stay tuned.
